Crispy Buttery Baked Potatoes


10 minutes


2 hours





  • 1 russet potato per person, scrubbed and patted dry
  • olive oil
  • kosher salt and fresh ground pepper
  • 1 Tablespoon Challenge Butter per potato
  • any favorite toppings such as sour cream, cheddar cheese, avocado, chives, chili, mushrooms, broccoli, grilled onions, and salsa


  • 1

    Arrange rack in the middle of the oven and preheat to 400ºF.

  • 2

    Rub potatoes all over with olive oil and season with salt and pepper.

  • 3

    Slice a small cross shape into each potato about ¼-inch deep and bake directly on the oven rack for 45 minutes to 1 hour. (For a crispy exterior skin, potatoes can bake up to an extra hour.)

  • 4

    While potatoes bake, arrange favorite toppings into small bowls.

  • 5

    Remove potatoes from the oven and carefully cut deeper into the initial slices. Return potatoes to oven for 10 more minutes.

  • 6

    Remove potatoes from oven, carefully slice lengthwise and insert 1 Tablespoon of butter for each potato. Then push potatoes open further and top with favorite toppings.

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